Did aespa Lose Their Edge with “Dirty Work”?
aespa ditches their signature concept in “Dirty Work” but is this change hit or miss?
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Music
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Is K-pop Really Becoming Too Westernized?
Fans worry K-pop is losing its Korean roots, but it’s always drawn inspiration from the West.
Is “BOOM” Proof That Humans and AI Can Create Art Together?
“BOOM” shows what’s possible when humans and AI create art together, not in competition.
ZEROBASEONE Is Feeling Lovesick in “Doctor! Doctor!”
ZB1 turns love and heartbreak into a medical diagnosis in “Doctor! Doctor!”
Is K-pop Debuting Too Many Groups?
The K-pop industry debuts dozens of groups a year but most new groups won’t survive the cycle.
Why We’re Falling for Virtual Entertainers
From AI streamers to hologram stars, virtual entertainers are the future and fans are all in.
Why We Can’t Stop Loving Petty Pop Anthems
Petty breakup songs are honest, hilarious, and deeply relatable. And we secretly love every second of it.
The Hidden Meaning Behind Sabrina Carpenter’s Manchild Music Video
Sabrina Carpenter turns dating disasters into surreal satire in Manchild, blending self-awareness, symbolism, and humor.
BTS: The Hiatus That Never Really Was
BTS’s “hiatus” kept fans busy with content, music, and anticipation for their return.