Is K-pop Debuting Too Many Groups?
The K-pop industry debuts dozens of groups a year but most new groups won’t survive the cycle.
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Why We’re Falling for Virtual Entertainers
From AI streamers to hologram stars, virtual entertainers are the future and fans are all in.
Why We Can’t Stop Loving Petty Pop Anthems
Petty breakup songs are honest, hilarious, and deeply relatable. And we secretly love every second of it.
The Hidden Meaning Behind Sabrina Carpenter’s Manchild Music Video
Sabrina Carpenter turns dating disasters into surreal satire in Manchild, blending self-awareness, symbolism, and humor.
BTS: The Hiatus That Never Really Was
BTS’s “hiatus” kept fans busy with content, music, and anticipation for their return.
Poet | Artist: SHINee Honors Jonghyun on 17th Anniversary
SHINee honors late member Jonghyun with Poet | Artist, marking 17 years since their debut.
i-dle Kicks Off New Era with “Good Thing”
i-dle’s “Good Thing” is a chaotic, snarky anthem that kicks off their next chapter with attitude.
The Legacy of BTS’s “I Need U”
Ten years ago, “I Need U” marked the start of a new era for BTS.
A Beginner’s Guide to BLACKPINK
Here’s everything you need to know about BLACKPINK, from their music to their impact on K-pop.