How Zynga Influenced Mobile Gaming
Zynga’s viral growth influenced how the mobile game industry works today, while exposing issues regarding transparency and privacy.
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Jack Dorsey Loves Starting Things, Not Staying for Them
Jack Dorsey keeps launching bold new projects, only to walk away when his interests shift. DiVine’s future depends on whether that pattern finally changes.
The Wicked-ification of Hollywood Marketing
Wicked: For Good’s 400 plus brand collaborations show how movie marketing has blurred the line between being a cultural event and advertising overload.
Why Funko Pop Can’t Save Itself
Mystery boxes and mini Pop figures won’t save a brand that’s forgotten why people loved them in the first place.
The Rise and Fall of RFLCT
Valkyrae’s RFLCT promised to protect skin from blue light, but the science didn’t back those claims. What went wrong, and what does it say about gaming-beauty crossovers?
Are Beauty and Fashion Brands Exploiting Gamers?
Luxury fashion and beauty brands are diving into gaming to chase new audiences. Are these collaborations genuine or a cash grab?
Fight Back Against Virtual Currencies: Why Game Publishers Hide Your Spending
When companies add new virtual currencies, the cost becomes invisible. Here’s how players can fight back with awareness and conscientious decisions.
The Hidden Cost of Virtual Currencies in Gaming
Companies use virtual currencies to blur real-world costs, but as Blizzard’s $90 mount proves, players will spend the money anyway.
Meta Accused of Making Billions From Scam Ads
A new investigation from Reuters revealed how Meta profits from scam ads on its platforms. It exposes a company willing to tolerate fraud if it boosts revenue.